Biologique Recherche

Biologique Recherche has appointed Avenue V. Communications to manage its brand communications for the Expert Centerat Dubai the Palm, focusing on strategic visibility across the GCC market.

Avenue V. has facilitated key collaborations and secured coverage in Tier-1 publications, positioning Biologique Recherche as the go-to destination for advanced skincare in the region.

The team successfully organized exclusive experiences at the Expert Center, hosting high-profile personalities such as Diala Makki, a renowned media personality, and Nadine Kanso, designer and creative director of BilArabi. Additionally, prominent influencers, including Carina, helped amplify the brand?s reach through engaging content.

Avenue V.’s efforts led to extensive media coverage, including notable features in Vogue Arabia, Marie Claire Arabia, and Elle Arabia, highlighting the brand’s heritage, product innovation, and expert services. This campaign has significantly boosted Biologique Recherche’s visibility, reinforcing its status as a leader in artisanal skincare and ensuring continued growth in the GCC market.